Six Apart, a San Francisco-based blogging startup that makes TypePad, is giving free blogs to journalists who've been laid off or think they're about to be. I think this is a pretty good indicator of where this industry is headed, particularly since PC Magazine recently announced its move to become online-only.
According to Read Write Web, Six Apart is calling its endeavor the Journalist Bailout Program and is giving all takers a free Typepad account, enrolling the blog in its advertising program and promoting it on blogs.com, a blog directory. Six Apart says it's already gotten a number of of takers.
This seems like a great idea, both for journalists and Six Apart. While traditional print journalists will be able to explore new platforms and highlight their work, Six Apart--as one commenter put it on Read Write Web--will likely have the largest network of journalists creating content on the Web.
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1 comment:
Six Apart has some great tips for bloggers on their site. I plan on submitting an application for their journalist bailout package.
Thank you for posting this!
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